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ASMP KC/Mid-America Presents

Heart of the Matter: Multimedia Storytelling by Brian Storm

This event has passed. Its description is archived below.

Presented in conjunction with the Public Relations Society of America Greater Kansas City

http://kansascity-prsa.org

Program

8:30 am Part I Introduction and overview to award-winning works

10:15 am Part II Tools & Techniques - how to implement these techniques in your organization

In a time when readers attention spans are running short, becoming a master at the art of storytelling will be vital to the survival and success of Multimedia and PR professionals. This is a unique opportunity to gain insight and techniques from a nationally known innovator who has taken the art of multimedia storytelling to a new level for clients such as Doctors without Borders, Starbucks, MSNBC, AARP and The Discovery Channel.

The digital age is giving communications pros extraordinary new opportunities. With new tools and platforms constantly emerging, you can also exercise a greater level of authorship with your work. How can the long-form, in-depth visual storyteller satisfy both their journalistic and financial needs in this environment? Learn how to disseminate your work to create an impact on the subject, issue and hopefully society.

Brian Storm

Brian is founder and executive producer of the award-winning multimedia production studio MediaStorm based in Brooklyn, N.Y. Prior to launching MediaStorm in 2005, Storm spent two years as vice president of news, multimedia & assignment services for Corbis, a digital media agency founded and owned by Bill Gates. Storm was director of multimedia for MSNBC.com from 1995-2002 and vice president of news, a joint venture of Microsoft and NBC News, where he was responsible for the audio, photography and video elements of the site. And he has local ties. Storm received his master's degree in photojournalism in 1995 from the University of Missouri School of Journalism where he ran the New Media Lab and taught Electronic Photojournalism.

Media Storm is an award-winning interactive design and video production studio that works with top visual storytellers, interactive designers and global organizations to create cinematic narratives that speak to the heart of the human condition.

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