is designed for those interested in pursuing freelance photography careers, working primarily with editorial publications (newspapers, magazines, wire services), non-profits, foundations and corporations. This two-day course is packed with practical advice and information on the business of photography, derived from Todd Bigelow's over two and a half decades of freelance experience.
Todd presents real experiences and scenarios as the basis for discussions regarding the importance of valuing your work, client development, portfolio considerations and presentations, copyright basics, licensing photos for revenue, dealing with contracts, rate and term standards, social media integration, legal and tax issues, agency representation, image workflow and more.
Participants will leave the workshop with a sound understanding on how to successfully handle business issues related to the freelance market, and the knowledge to manage their career.
Todd Bigelow has worked for over twenty-five years for some of the world's leading publications including Sports Illustrated, Smithsonian, TIME, Newsweek, People, The NY Times Magazine, National Geographic Traveler and others.
He also works for a number of national foundations and corporations. Todd's work has been exhibited internationally and his images reside in the permanent collection at the California Museum of Photography and the Oakland Museum of California.
His workshop, The Business of Photography, was named as one of fifty "fantastic" workshops worldwide by Photoshelter in 2014 and 2015.
Todd has also taught many photography and photojournalism courses at California State University, Northridge and at UCLA Extension.