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ASMP-NE Presents

April 14, 2015 Craig Orsini on Navigating Change and Reinventing One’s Photography Career

This event has passed. Its description is archived below.

Join us on April 14 at Lens Pro To Go (130B Baker Ave Extension, Concord MA 01742) as Craig Orsini retraces the steps he took to become one of the region's most-sought after commercial photographers and directors..

Craig has described himself as having more energy than a beagle. He has been a photographer since the early days of digital, opening a still life studio in Boston in the 90s. Navigating sea change in our industry, he has gradually expanded his repertoire from still photography to include videography and directing.

Tapping on over a quarter century of experience, Craig will discuss the importance of change and how it can spur self reinvention. He will also relate how he navigates and adapts the movable parts of his thriving business from self-promotion to the web, his gear and the list goes on. And he will share a few methods of how to laser-focus one’s efforts by citing recent examples of his social media campaign and his new website.

Craig has been shooting and directing for clients such as GMC, Zip Car, Scripps Network (Food Channel, DIY, HGTV), Fisher House, Titlelist, Carnival Cruise Lines, Dunkin Donuts, Bose, TomTom and McDonalds, to name a few! He even co-developed a highly popular app, MediaPad Pro, which has been described as the ultimate portfolio tool for anyone wanting to showcase their past work and land future assignments.